Experts can no longer remember what it was like to be a beginner and cannot meet the beginner where they are. Curse of Knowledge
The intermediate person is actually much more likely to be able to communicate effectively with the beginner because that person just graduated from that level.
I should be creating content for things that I just graduated to intermediate status, as that is when I am knowledgable enough to begin speaking on a topic, but still new enough to meet beginners where they are when they begin researching a topic.